It’s a good day for reputation management consultants everywhere–we just got Google’s official endorsement!
Yep, Google has come off the fence and wholeheartedly endorsed the creation of positive web content to try and outrank anything negative. In the Google post, the search engine does an admirable job of creating a primer for Google Reputation Management which includes this endorsement of creating positive web pages:
http://www.marketingpilgrim.com/2009/10/google-gives-a-thumbs-up-to-reputation-management.html
this isn’t ground breaking in any way–Google also offers advice for SEO, although just as basic–but it’s nice to see Google giving the green light to online reputation management campaigns











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